Thursday, March 23, 2023

Superman to grace local company's products

Harbison company gains Warner Brothers licensing deal

Posted 11/20/20

A Harbison-based sports gear company has signed a game-changing deal.

Phenom Elite will now feature DC super heroes on their products in a licensing agreement with Warner …

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Superman to grace local company's products

Harbison company gains Warner Brothers licensing deal

Posted Friday, November 20, 2020 8:32 am

A Harbison-based sports gear company has signed a game-changing deal.

Phenom Elite will now feature DC super heroes on their products in a licensing agreement with Warner Brothers.

These include Superman, Batman and the Flash along with infamous villains like the Joker.

Chief Operating Officer Chandler Engel said he and CEO Nathan Dorton could hardly believe it when they found out the entertainment company was interested.

Phenom Elite's products like cleats, gloves and mouth guards will showcase super heroes from the Justice League in addition to characters from Space Jam, Friday the 13th and It, among others. The licensing deal will continue through 2022.

Keywords

Superman, Batman, Phenom Elite

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